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Published by Mancuso Media

Mancuso Media Website Redesign

Announcing the launch of our new website! Check out our redesign, now chock-full of even more helpful info, including case studies of our client success stories!

3rd-Party Landing Pages vs Customized Website

If you have used Google to research how to lower your cost-per-action (CPA) or increase your conversion rate, no doubt you’ve seen this in the headline of ads for landing page generators: “Increase your conversion rate by 400%!”

But is using a 3rd-party landing page generator the right choice for your business? Read our blog post to help you decide!

A Majority of US Podcast Listeners Tune In Regularly

Nearly 1/3 of US podcast listeners tune in daily, and a similar figure listens weekly. 30% of daily listeners ages 13 and older said they had purchased an item after hearing a sponsored ad for it, while 20% of weekly listeners reported the same. Host-read ads lend the product or service being advertised an extra endorsement and credibility.

Learn more about podcast listeners and their purchasing habits from eMarketer.